What??? Beach Volleyball without Bikinis at the London 2012 Olympics. TV ratings must be down and NBC must be furious.
Did anyone notice that Misty May-Treanor and Kerri Walsh were wearing long sleeves and pants when cool London nights forced the teams to cover up?
Did you know that bikinis are no longer required uniforms out of respect for the cultural beliefs of some participating countries.
When I first wrote about this subject, I was not advocating for longer shorts or berating shorter shorts, I was just curious about when, where and why the shorts came to be in women's volleyball. I concluded that tight spandex short shorts and the skimpy bikinis do have some function, but these uniforms have more to do with fashion and publicity. Or as the Australian Sport Commission calls it the Sexploitation of sports.
British star Denise Johns agrees with this point of view in a interview in the Sunday Times which was also quoted in the Huffington Post article called Olympic Volleyball Uniforms: Bikinis No Longer Required.
"The people who own the sport [the Fédération Internationale de Volleyball] want it to be sexy," Johns told the . "I used to play in shorts and a T-shirt and was reluctant to change. But if it gets volleyball attention, so be it."
The Main Point
More evidence that women's volleyball uniforms have more to do with form over function.
So I have a new question, why are men's divers swim shorts so butt-crack-showing short? I assume for the same reason - to attract an audience.